Five Reasons To Choose Hospitality At The Races Over General Admission

A race day is electric - the roaring crowds, the style, the glamour, the heart-stopping finishes. But if you really want to turn your day into an unforgettable celebration, opting for a premium hospitality package will seriously transform the experience from fun to phenomenal. It’s not just about getting in; it’s about soaking up every moment in sheer luxury.

Here’s why choosing a VIP horse racing experience over general admission is the smarter way to enjoy the races.

 

1. Don’t Just Watch, Be Immersed In Every Moment

With hospitality, you don’t just watch the races, you’re thrown into the heart of the action. Prime views, a bubbling glass of chilled Champagne in hand, and an atmosphere that buzzing all around you. No barging through the crowds for a glimpse of the action- just pure, front-row excitement that makes you feel like you’re in the winner’s circle.

2. No Queues. No Fuss. No Stress.

Forget the queues, the crowds, and the scrambling to find a seat or the nearest bar. VIP hospitality packages mean everything is made simple. Think fast-track entry, reserved seating, private tables and exclusive lounges. Everything you need is within easy reach so you can focus on relaxing and enjoying the day with your guests – stress-free.

 

3. Feasts For Champions

Say goodbye to uninspired snacks at busy stalls. A VIP package brings you the chance to enjoy a world-class culinary experience. From elegant canapés and afternoon teas to gourmet multi-course lunches - it’s an experience worth dressing up for. And to elevate it further, enjoy the perfect pairing with fine wines, sparkly Champagne, and premium drinks - it’s dining that’s just as much a part of the celebration as the race itself.

4. The Perfect Place to Connect and Celebrate

Whether you’re entertaining clients, catching up with friends, or taking the family for a day of quality time together, our experiences create the perfect backdrop. Relaxed yet stylish, sophisticated and special, they’re buzzing social hubs designed to help you make connections, share laughs, and create moments together that run beyond the finish line.

 

5. A Day That Truly Feels Like an Occasion

Let’s face it, a race day should feel special. Here at Keith Prowse, we ensure it does. From the elegant and exuberant dress codes to the stunning surroundings and attentive service. You’re not just attending; you’re living an experience that will remain a core memory.

Ready to Upgrade Your Race Day?

With Keith Prowse, a VIP hospitality experience at the races isn’t just about tickets, it’s about unlocking the best of the UK’s biggest race days. From the prestige at Royal Ascot to the iconic Cheltenham Festival, our premium packages bring comfort, style, and enviable moments.

Explore our hospitality experiences here and see what the day should feel like.